Adidas Testing Room (Foot Locker)




An annual coming together of key Foot Locker staff and an engagement opportunity for brands to interact with them. The Creator Workshop encouraged unique customisation and personalisation of adidas product in collaboration with 2 local creative studios.

    PSP in partnership with ANDPEOPLE created the testing room to examine, manipulate and alter Adidas footwear and garments. The space was created from the sole up, inside a conference hall.

    Credits
Documentation: Red Scope Films
Customizers: New Laundry, Good Faith Studio


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